50+ regional and international celebrities.

Supporting international and regional artists bring their work to life for Desert X 2022 IN NUMBERS:

Dolce & Gabbana Ikmah Horse Age Fashion ShowĪndrea Bocelli’s open-air performance at HegraĪlicia Keys impromptu performance at Madrasat Adeera, a local school in AlUla.

Projects to date include hosting VIP guests, media and influencers on behalf of The Royal Commission of AlUla for: Services including flight and accommodation bookings, bespoke itinerary creation, airport meet & greet, VIP logistics management, bespoke gifting and expert on-ground concierge service. Saudi Arabia recently reinstated its tourism eVisa and is ready to welcome visitors who adhere to the travel regulations currently in place.įor more information, visit designed and curated an end-to-end Guest Management & Logistics Framework under which VIP guests, visiting artists, royal delegations and international celebrities are provided with an always-on bespoke concierge service pre, during and post event. Rich in history and natural beauty, AlUla is a living museum of human civilisation spanning thousands of years, with Hegra, Saudi Arabia’s first UNESCO World Heritage Site, one of many key attractions at the destination.

The information hub will provide travel industry partners with educational content to support travel trade professionals while communicating AlUla’s brand positioning to travel partners.įeatures include a dynamic five-module trade training programme, a trade toolkit, including factsheets, brochures and training webinars, as well as trade rewards and incentives, regular news, product updates and the opportunity to attend upcoming events.įOR MORE NEWS YOU CAN USE, SIGN UP FOR CONNECTING TRAVEL’S WEEKLY BULLETINĪlUla UK director Claire Golding said: “We are delighted to be working with and supporting our valued trade partners across the UK and Ireland by providing an AlUla Specialist training programme, together with a practical digital trade hub, to inspire and to allow the trade to engage with us as this incredible destination welcomes international visitors.” The Royal Commission for AlUla has launched its new travel trade hub and online training platform to drive awareness of the destination and to help travel agents to learn, market and sell trips to AlUla.

The portal allows agents to discover the Saudi region and learn from an extensive collection of training resources

Royal commission for alula